PRESS RELEASE

At this time of impatience amongst the peoples, the message of Iqbal is vital to spread inter cultural peace and harmony. This was stressed by the speakers on the occasion of launching ceremony of exclusive media products by Iqbal Academy Pakistan. The event was graced with the presence of personalities from different walks of life.

Mr. Muhammad Suheyl Umar, Director Iqbal Academy Pakistan while talking to the media men told that aimed at inspiring the youth in the life, times & works of Iqbal we have taken the initiative to use modern techniques. Established in February, 2007, Media & Communication Department, in a relatively short span of time, is effectively disseminating Iqbal's universal message through modern modes of communication, he added.

The director IAP told that reaching out to all the segments and age groups of society, Iqbal Academy Pakistan have undertaken initiatives through enterprising programs. For serious audiences there are documentaries on issues confronting the world and humanity, as well as programs engaging scholars and academics highlighting Iqbal's message and poetic idealism. Suheyl Umar added.

An exhibition of these products was also arranged on this occasion, a large number of people visited and appreciated. Especially Iqbal: an approach to Pakistan and An Inspiring Legacy, a wonderful encyclopedic resource in the form of an interactive multimedia DVD were praised. Similarly, engaging children’s interest through a rich combination of animation and music, a multimedia CD provides education through entertainment. Apart from these ventures, there are products ranging from television dramas, quality publications and audio renditions of Iqbal's poetry.

In these initiatives, Iqbal Academy Pakistan is supported by the Government of Pakistan, The Norwegian Foreign Ministry, British Foreign & Commonwealth Office and the National Bank of Pakistan.

For detailed report on the event click here (about 4.2MB)